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Maybach back in India as a Merc sub-brand

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NEW DELHI: Mercedes brought back the ultra-luxurious Maybach to India as a sub-brand ‘Mercedes-Maybach’, pricing the locally-assembled vehicle at Rs 1.7 crore (ex-showroom Pune).

The Maybach had been discontinued by Mercedes’ parent Daimler around 2012, and the company had then decided to re-introduce it across the world as an ultra-premium sub-brand under Mercedes.

The company drove in two variants – the Mercedes-Maybach S600 (fully-imported, 5,980cc, 530 horse power) and the S500 (locally-assembled at Pune factory, 4,663cc, 459 horse power). The S600 carries a price of Rs 2.6 crore. “With the launch of the Mercedes-Maybach, we now expand the current range of the S-Class with the addition of a vehicle that sets a new benchmark for exclusivity… Mercedes-Maybach will strengthen Mercedes-Benz’s unparalleled presence in the top-most end of the luxury car market in India,” company’s India MD & CEO Eberhard Kern said.

The company said that the S600 variant had already been sold out, though it did not give the number of units.

The Mercedes-Maybach is distinguished by extra spaciousness with lavishly designed, prestigious interiors that offer extensive scope for individualisation.

The most unique safety feature debuting with the Mercedes-Maybach is the rear seat belt bags and cushion bags. The belt bag is an inflatable seat belt strap that reduces the load on the ribcage in a front impact and is thus able to reduce the risk of injury to passengers in the rear.

“Travelling in a Mercedes-Maybach S600 can be celebrated in style with two high-quality, handcrafted champagne flutes. These silver-plated flutes have been made for the on-board bar by Robbe & Berking, silversmiths in Flensburg, Germany. Fine restaurants around the globe with several hundred Michelin stars between them are also customers of this luxury brand,” the company said.

Source: http://timesofindia.indiatimes.com/

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Nagaraju Tadakaluri
Nagaraju Tadakaluri is a Professional Web Designer, Freelance Writer, Search Engine Optimizer (SEO), Online Marketer, Multi Level Marketer (MLM) and Business Promoter. Have developed Latest Updates in hopes to educate, inform and inspire.

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