There are some companies that only sell term life insurance but they are the exception and not the rule. Term only life insurance companies are usually companies that are proponents of buy term and invest the difference. Most life insurance companies sell both term and permanent life insurance. There are some life insurance companies that have affiliates that sell supplemental policies to support their wide range of life insurance products. Shopping for term insurance is relatively easy but the number of life insurance companies that sell term insurance is staggering. There are a number of things to consider when you choose a life insurance company. How do you want to be serviced? That is an important question to answer because that will help determine what kind of life insurance company will best service your needs.
If you would like to have ongoing professional advice then you need to look at insurance companies that distribute their products through agents. There is an increasing number of people that prefer to do everything themselves either over the internet or by telephone with customer service representatives. There are insurance companies that do business this way as well. Once you have determined your preference then you can narrow down the insurance companies that fit your needs. This kind of evaluation will save you a lot of time when entering a rather large insurance marketplace.
The next step is to ask yourself why you are purchasing life insurance. This will give you a better idea about what kind of policy to look for when obtaining quotes. Debt coverage is usually best protected with term insurance. You may want to look at companies with extensive term portfolios. There are a lot of reputable insurance companies and they are highly regulated by their individual state’s insurance commissioner. There is a rating bureau called AM Best that gives a rating to each insurance company according to their financial strength. You can find this book in most libraries.