One of the most important parts of your actual email is your call-to-action. You don’t write emails to your list just for the sake of writing emails.
You also want them to take some kind of action.
You want them to click on a link to read a blog post, or to watch a video, or to check out a new product you just released.
Basically, you want them to take a specific action, and to do this, you have to tell them specifically what they need to do.
So when you write a call-to-action in your email, don’t be afraid to be direct. Tell people exactly what to do. You don’t want any of your subscribers to read your email and then wonder what they are supposed to do after reading the email.
Here are a few examples of some good calls-to-action:
- Click here to get started.
- Check out this video to get the full details.
- If you want to learn more, just go here:
Of course you want to either make that call-to-action a link to the page you want to send your subscribers, or just have the actual URL next to or below the call-to-action.
This is part of email marketing course series of posts. I hope you have enjoyed this email marketing training course, and that you go out and actually implement what you have learnt. Don’t just go through this training course and then do nothing with it.
Don’t miss this complete series of email marketing course:
- What’s The Purpose Of Your Email Campaign?
- How To Organize Your Email Campaign
- How To Create Credibility With Your Subscribers
- How To Create Rapport With Your Subscribers
- How You Should Write Your Emails
- Writing Headlines For Your Emails
- Writing A Call-To-Action In Your Email
- How To Write Content Emails
- How To Write Free Gift Emails
- How To Write Promotional Emails
- How To Write Feedback Emails
- How To Write Emails That Generate A Response
- How To Properly Format Your Emails
- Why You Must Write Your Own Emails
- How Often Should You Be Mailing Your List?
- How To Track The Success Of Your Campaigns
- The Biggest Email Marketing Myth
- How To Make Money From Your Subscribers In The Long Run